This year’s UFI Congress takes place in Seoul, South Korea, from 13 to 16 November 2013 at the Coex Convention Centre. It is UFI’s 80th Congress. It gathers more than 430 participants from the exhibition industry around the globe. This year’s title is “Managing the Future”. Next to the exiting professional congress programme, the UFI bodies and committees meet. The UFI European Chapter unites an important number of representatives from European exhibition venues and organisers, service providers, associations an other partners of the exhibition industry. The European Exhibition Industry Alliance Secretary General Barbara Weizsäcker listens to industry developments and concerns and reports about European Union issues and developments of relevance to the exhibition industry, her activities in Brussels and EEIA plans for 2014. Next to overarching trade issues like Free Trade Agreements, Eastern European Neighbourhood agreements or the TTIP negotiations with the USA, enterprise policy and SME policy contributing to new momentum to the European economy are on the EEIA’s agenda. In the light of the European Parliament election and the appointment of a new European Commission in 2014, general policy discussions start dominating the European scene. Unlike some weeks ago, individual preferences and party politics become clearly visible and more important for the positioning of one or the other aspirant for the EP elections and vacant positions. The European Exhibition Industry Alliance networks, promotes its role and impact and voices its interests in these transition times to all relevant Brussels stakeholder groups.